UCF has started their Heisman campaign for QB McKenzie Milton. UCF is marketing their quarterback despite the season is still a month away. UCF has been sending out black leis to honor Milton’s Hawaiian roots.
Considering Milton is from Hawaii the black leis is a nice touch. It also fits the color scheme of UCF. Of course, UCF has also adopted the campaign theme of “HIsman,” using the postal abbreviation for Hawaii in its adjusted spelling of “Heisman.”